Bauhaus vs Swiss Style (International Typographic Style)包豪斯(Bauhaus) 对比 瑞士国际主义风格(Swiss / International Typographic Style)
How to tell them apart: the deciding signals, and the exact changes that would turn one into the other. 怎么分清这两个:判别信号,以及一个变成另一个需要的具体改动。
Bauhaus包豪斯(Bauhaus)
Swiss Style (International Typographic Style)瑞士国际主义风格(Swiss / International Typographic Style)
This is Bauhaus because…这是 Bauhaus,因为……
This is Bauhaus because the layout is an expressive construction of pure circle, triangle and square in red, yellow and blue with all-lowercase geometric lettering — the composition itself performs, instead of an invisible grid organizing neutral content.
这是包豪斯,因为版面是一场由纯圆、纯三角、纯方块搭成的表现性构成,配红黄蓝和全小写几何字体 —— 是构图本身在表演,而不是一张隐形网格在组织中性的内容。
It would become Swiss Style (International Typographic Style) if…如果……就变成 Swiss Style (International Typographic Style) 了
It would become Swiss Style if the shape play were replaced by documentary photography, the lettering went back to mixed-case neutral grotesk locked to a strict mathematical grid, and the palette drained to black, white and grey plus a single accent — objectivity replacing expression.
如果把几何构成换成纪实摄影,字体改回大小写混合的中性 grotesk 并锁进严格的数学网格,配色抽干到黑白灰加一处点缀色 —— 用客观取代表现 —— 就变成瑞士国际主义风格了。
Full entries:查看完整词条: Bauhaus · Swiss Style (International Typographic Style)